Tag Archives: online

Business use of social media

  In 2006, as a keynote speaker was delivering their high-powered speech at a tech conference in Japan, a Dell laptop suddenly burst into flames. Pictures and video footage of the burning computer became viral overnight and spread like wildfire … Continue reading

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Writing for the web

Writing for an online audience – or the web – is a much different beast to writing for print. If successful online writing could be summed up in one succinct message, it would be: the shorter, the better! Why is … Continue reading

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